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Making SEO and AI Play Nice
When I talk to clients about SEO these days, the conversation almost always veers into AI. Not because it’s trendy—but because it's now deeply embedded in how search engines work and how we publish content. But here’s the thing: despite what the LinkedIn gurus tell you, SEO hasn’t been replaced by AI. It’s been reshaped by it.
Scott Malpass
Jul 183 min read


How Creative Marketing Design Drives Brand Success
Smart design isn't decoration—it's how modern brands communicate, differentiate, and convert. At Aquafruit, we see creative design as a...
Scott Malpass
Jun 214 min read


Using Open AI for content generation
Integration of Open AI into a marketers workflow can be simple or complex depending on the need. Here are some simple steps to look into
Scott Malpass
Jan 313 min read


The balance between speed and quality
Finding the balance The balance between speed and quality in digital marketing is indeed a challenging endeavour that many professionals...
Scott Malpass
Jan 312 min read


Digital Marketing using Open AI - What You Need to Know
The integration of artificial intelligence (AI) has become a game-changer, offering businesses innovative tools and strategies
Scott Malpass
Jan 293 min read
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